Incorporated in 1972, the group made their beginning with a wide range of quality footwear under the brand name of ‘Micro’.
In 1979, they ventured in the market of sports shoes under the name of ‘Action’. Action Shoes was also associated with some of the famous sport celebrities like Kapil Dev, Sachin Tendulkar and Bollywood celebrities like Mahima Chaudhry, Apoorva Agnihotri. Starting with just a team of 20 people, Action Group is today a major brand name among Indian business profiles.
Action Group is headed by Mr. Mange Ram Agarwal and maintains diversified portfolios in steel, chemicals, medium density fibre, power products, real estate and many more. Diversifying itself, Action Steel produces industrial products like steel billets, sponge iron etc. They have plants in Odisha and Chhattisgarh. The plants are in expansion mode and Action Group aspires to become one of the major players in the steel industry.
Started in 1994, Action Chemical Division started manufacturing PVC (Polyvinyl Chloride) and plasticizers. They have manufacturing facilities in Delhi and Daman. In 2010, a joint venture between Action Group and RLG Group created Micro Polyvet Pvt Ltd ‘MICROPET’ and targeted to become one of the largest manufacturers of PET RESIN. Action Group has also made its presence in the media sector also with ‘Pioneer Flex’. They produce flex banners for advertisement and information needs.
Microtek International Pvt Ltd delivers power products like UPS, online UPS, digital and sinewave inverters. The manufacturing facilities enjoy ISO 9001: 2000 certification and have a strong customer support base. They have also won awards such as ‘Smart Living Award’ in 2005-2006, Company of the Year (2008 and 2010) and many more. Microtek Infra, a joint venture of Okaya Group and Action Group and currently developing Microtek Greenburg a residential development at Sector-89, Gurgaon.
Suncity Projects Pvt Ltd is the amalgamation of the some of the biggest names in industry like the Essel Group, Action Group and Odeon Builders. They are developing projects like Suncity Township at Sector-54, Gurgaon and Essel Towers. Action Group is also playing a major role in the healthcare sector with Sri Balaji Action Medical Institute. The institute will provide free medical care for the underprivileged. With a dedicated team of professionals, the premier institute tries to provide a healing touch for the patients. With so many business profiles, the group is actively dedicated itself in becoming a trusted name in the Indian economy.
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